All things product management
A practical introduction to web accessibility. Covers the four principles of WCAG (perceivable, operable, understandable, robust), common accessibility failures, and how to integrate accessibility into the design process rather than treating it as an afterthought. Includes checklists for color contrast, keyboard navigation, screen reader support, and semantic HTML.
Kohavi and Thomke explain how controlled online experiments (A/B tests) enable data-driven product decisions at scale. Covers experimental design, statistical significance, common pitfalls like peeking at results too early, and how companies like Microsoft and Booking.com run thousands of experiments annually.