Growth & Experimentation

Growth strategies and A/B testing

🔵 Claude, Google and the Rise of AI "Brain Fry"

Plus: How Uber built its Agentic Design System, Replit Agent 4 pitches to product teams, is Agentic Commerce in trouble?

Department of Product·10 min read·Mar 13, 2026

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When Good Teams Get Forced Into Bad Narratives

I run dozens of roadmap clinics every year, and theres a version of the same conversation that keeps repeating. A platform lead, an infrastructure team, a design systems group, someone The post When Good Teams Get Forced Into Bad Narratives appeared first on ProdPad.

ProdPad·11 min read·Mar 12, 2026

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Building GitHub for Product Management: How Momental Uses AI to Find Merge Conflicts in Strategy

Listen to this episode on: Spotify | Apple Podcasts What if an AI could spot the moment two product teams start pulling in opposite directions -- before it derails a quarter?In this episode of Just Now Possible, Teresa Torres talks with Matthias and Charlotte Kleverud, co-founders of Momental, about their

Product Talk (Teresa Torres)·2 min read·Mar 5, 2026

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How to use Cursor for Non-Engineering use cases

Test new features, Visualize codebases, Send prototypes to Figma using the new Claude Code integration. Get to grips with the essential Cursor use cases in under an hour. Knowledge Series #101

Department of Product·3 min read·Feb 23, 2026

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Building AI Sales Reps: How ShowMe Orchestrates Voice, Video, and Multi-Agent Workflows to Close Deals

Listen to this episode on: Spotify | Apple PodcastsWhat happens when you treat an AI agent not as a chatbot, but as a full teammate on your sales team – one that can jump on video calls, demo your product, make phone calls, and follow up over days?In this

Product Talk (Teresa Torres)·3 min read·Feb 19, 2026

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How to use Claude Code to build a board room of world class Product Mentors

Steve Jobs, Demis Hassabis, Ray Dalio, Sheryl Sandberg and more. Build your own Product board of world-class mentors. Knowledge Series #98

Department of Product·4 min read·Feb 2, 2026

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🔵 Stripe's new homepage, Chrome gets agentic powers and a warning from Anthropic's CEO

Plus: A new Superagent from Airtable, How to create high density McKinsey-grade presentation decks and SaaS stocks are in trouble

Department of Product·9 min read·Jan 30, 2026

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Deep: How ElevenLabs built an AI User Research Voice Agent

AI Voice in Practice: How voice AI is transforming product activation flows, demos, user research, internationalization and more. Examples from world leading companies.

Department of Product·4 min read·Jan 26, 2026

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The Best New Product Management Books of 2025: A Fresh Reading List for a New Era

Product people are usually not short on books. Many of us already have shelves full of the essentials, the ones we reach for again and again. I’ve gathered those classics The post The Best New Product Management Books of 2025: A Fresh Reading List for a New Era appeared first on ProdPad.

ProdPad·7 min read·Dec 16, 2025

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See the world as a startup does

Rory McDonald, an expert in disruptive strategy, urges corporate leaders to learn from startups--and even preschoolers--as they seek to reinvent their organizations.

Strategy+Business·13 min read·Jul 22, 2025

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The Era of the Product Creator

I have been emphasizing that the heart of the product manager job is product creation. The job is not about being a facilitator or cheerleader, it’s not about being a project manager, and it’s definitely not about being a backlog administrator. Rather, the necessary role of a product manager is a product creator, working alongside... The post The Era of the Product Creator appeared first on Silicon Valley Product Group.

SVPG (Marty Cagan)·4 min read·May 27, 2025

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Fjällräven forges a trail in outdoor sustainability

Fjällräven's CEO, Martin Axelhed, discusses the brand's commitment to sustainability and its impact on growt

Strategy+Business·12 min read·Nov 18, 2024

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Inside One Startup's Journey to Break Down Hiring (and Funding) Barriers

How can formerly incarcerated people reintegrate into society if few companies will hire them? And can businesses afford to exclude the roughly one in three working Americans with criminal records from the economy? In a case study, Paul Gompers explores the challenges a social justice startup encounters in helping the formerly incarcerated, as well as lessons for other entrepreneurs.

HBS Working Knowledge·9 min read·Nov 12, 2024

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How Private Investors Can Help Solve Africa's Climate Crisis

Africa faces escalating climate risks that threaten its people and businesses. While governments and development finance institutions lack the capital to address these challenges, John Macomber argues that private investors could play a pivotal role in developing adaptation projects that provide strong returns.

HBS Working Knowledge·8 min read·Nov 8, 2024

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Personal Branding for Knowledge Workers: Standing Out in a Noisy World

Presents a strategic framework for building a personal brand that authentically communicates your unique value proposition. Covers how to audit your current brand perception, define your target audience, craft a consistent narrative, and align your online presence with your career objectives.

Harvard Business Review·12 min read·May 1, 2023

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Content Marketing: Creating Value Before Extracting Value

The best content marketing does not feel like marketing at all — it feels like a gift. This article traces the evolution of content marketing from John Deere's 1895 magazine The Furrow to today's sophisticated content ecosystems. It covers the strategic framework: defining audience personas, mapping the content journey, choosing formats and channels, and measuring content effectiveness. The article argues that sustainable content marketing requires a genuine commitment to education over promotion and provides examples of companies that have built enduring audience relationships.

First Round Review·14 min read·Jan 1, 2023

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Positioning: The Battle for Your Customer's Mind

Al Ries and Jack Trout's positioning theory, first published in 1981, remains the foundation of modern marketing strategy. Positioning is not what you do to a product — it is what you do to the mind of the prospect. This article distills the core principles: owning a word in the customer's mind, the power of being first, the ladder of categories, and repositioning the competition. It updates these principles for the digital age where attention is scarcer than ever and demonstrates how startups and incumbents alike can win the positioning game.

Classic Articles·12 min read·Jan 1, 2023

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Network Effects: The Most Important Concept in Business Strategy

Network effects — where a product becomes more valuable as more people use it — have created the most valuable companies of the digital age. This article provides a taxonomy of network effects: direct (telephone), indirect (operating systems), two-sided (marketplaces), and data network effects (machine learning). It examines the dynamics of network effect businesses including tipping points, winner-take-most markets, multi-homing, and defensive moats. Case studies span from Metcalfe's original law to modern platform businesses.

MIT Sloan Management Review·13 min read·Jan 1, 2023

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Brand Strategy: Building Meaning That Endures Beyond Products

A strong brand is not a logo or a tagline — it is a promise consistently kept that creates emotional resonance with customers. This article explores the strategic foundations of brand building: brand positioning, brand architecture, brand personality, and brand equity measurement. It draws on examples from Patagonia, Nike, Apple, and Muji to show how brands become cultural forces. The framework covers the full brand strategy process from customer insight through brand expression to brand management over time.

Harvard Business Review·13 min read·Jan 1, 2023

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The Psychology of Pricing: How Numbers Shape Perceived Value

Pricing is not a financial exercise — it is a psychological one. This article explores the cognitive mechanisms that shape how customers perceive prices: anchoring (the first number sets the frame), charm pricing (why $9.99 feels much cheaper than $10), decoy pricing (how a third option changes the choice between two), and the price-quality heuristic (why higher prices can increase perceived quality). It covers pricing strategies for SaaS, marketplaces, and consumer products, with guidance on price testing methodology and common pricing mistakes that leave revenue on the table.

Harvard Business Review·11 min read·Jan 1, 2023

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