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62 articles in UX Design

Full ArticleUX Design

Don't Make Me Think: Key Principles of Web Usability

Research-backed findings on how users actually read on the web: they don't. Users scan pages in an F-shaped pattern, looking for keywords, meaningful headings, and short paragraphs. Provides evidence-based guidelines for writing and structuring web content: use highlighted keywords, sub-headings, bulleted lists, and half the word count of conventional writing.

Nielsen Norman Group·8 min read·Oct 1, 1997
Full ArticleUX Design

10 Usability Heuristics for User Interface Design

Jakob Nielsen's ten general principles for interaction design. Includes visibility of system status, match between system and real world, user control and freedom, consistency and standards, error prevention, recognition rather than recall, flexibility and efficiency, aesthetic and minimalist design, help users recover from errors, and help and documentation. The foundational UX checklist taught in every design program.

Nielsen Norman Group·10 min read·Apr 24, 1994
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