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63 articles in Product Leadership

How to use Claude Cowork as a Competitive Intelligence System
Full ArticleProduct Leadership

How to use Claude Cowork as a Competitive Intelligence System

Build strategy decks, analyze UI, craft tailored stakeholder updates with plugins. An in-depth but simple guide to Claude Cowork and the essentials worth knowing about. Knowledge Series #99

Department of Product·6 min read·Feb 11, 2026
Context Engineering: 5 Familiar Strategies from Real Product Teams
Full ArticleProduct Leadership

Context Engineering: 5 Familiar Strategies from Real Product Teams

Audio Version ($)I've been getting a lot of questions about why I'm diving so deep into Claude Code. So I want to take a step back and provide some context.Last March, when I started building my first AI product—the Product Talk Interview Coach

Product Talk (Teresa Torres)·4 min read·Feb 11, 2026
Power moves
Full ArticleProduct Leadership

Power moves

Cambridge economist Michael Pollitt calls for global cooperation and innovative technologies to tackle challenges in decarbonization and enhance energy resilience.

Strategy+Business·11 min read·Feb 11, 2026
🔵 Claude Plugins and the SaaSpocalypse: is this “the most illogical thing in the world?”
Full ArticleProduct Leadership

🔵 Claude Plugins and the SaaSpocalypse: is this “the most illogical thing in the world?”

Plus: Perplexity plots a comeback with impressive new UX research tools, worrying new data for ChatGPT mobile and how Meta and Google are driving internal AI adoption

Department of Product·11 min read·Feb 6, 2026
Product Coaching and AI
Full ArticleProduct Leadership

Product Coaching and AI

This article represents a significant change to what we have been advocating for the past two decades. But hopefully you will agree it is necessary, and that it also represents a substantial step forward. We have been gradually but consistently raising the alarm about the need for product owners and feature team product managers to... The post Product Coaching and AI appeared first on Silicon Valley Product Group.

SVPG (Marty Cagan)·11 min read·Feb 4, 2026
How to use Claude Code to build a board room of world class Product Mentors
Full ArticleProduct Leadership

How to use Claude Code to build a board room of world class Product Mentors

Steve Jobs, Demis Hassabis, Ray Dalio, Sheryl Sandberg and more. Build your own Product board of world-class mentors. Knowledge Series #98

Department of Product·4 min read·Feb 2, 2026
Succeeding with the Product Operating Model
Full ArticleProduct Leadership

Succeeding with the Product Operating Model

This article explains how you can successfully implement the product operating model—based on my experience of helping companies introduce and improve a product-centric way of working over the past 15 years.

Roman Pichler·24 min read·Feb 2, 2026
🔵 Claude Cowork is a masterclass in modern product management and Antigravity gets Skills
Full ArticleProduct Leadership

🔵 Claude Cowork is a masterclass in modern product management and Antigravity gets Skills

Plus: Google's new Personal Intelligence, Replit lets you ship mobile apps to the iOS store and how Ramp eliminated their traditional product backlog

Department of Product·8 min read·Jan 16, 2026
Why Product Teams Don’t Have a Prioritization Problem, They Have a Decision Confidence Problem
Full ArticleProduct Leadership

Why Product Teams Don’t Have a Prioritization Problem, They Have a Decision Confidence Problem

Product teams love to say they have a prioritization problem. I hear it from PMs, Heads of Product, and CPOs. It shows up in retros, roadmap reviews, leadership meetings, and The post Why Product Teams Don’t Have a Prioritization Problem, They Have a Decision Confidence Problem appeared first on ProdPad.

ProdPad·12 min read·Jan 15, 2026
Deep: How Spotify is using AI Agents to manage tech debt
Full ArticleProduct Leadership

Deep: How Spotify is using AI Agents to manage tech debt

AI Agents in Practice: Real world examples from Spotify DuoLingo, Atlassian, Instacart, DoorDash, Uber and more.

Department of Product·5 min read·Jan 12, 2026
How to Build a Strategy for an Existing Product
Full ArticleProduct Leadership

How to Build a Strategy for an Existing Product

Every product has a strategy. But not all product strategies are clearly articulated, let alone communicated and understood. This can lead to confusion and misalignment: Different people have different ideas about what the actual strategy is and disagree on which features should be implemented. But it doesn’t have to be this way. In this article, I describe a clear, five-step process that helps you build an effective strategy for an existing product and create clarity and alignment.

Roman Pichler·10 min read·Jan 12, 2026
The Product Model at Google
Full ArticleProduct Leadership

The Product Model at Google

By Marty Cagan and Elias Lieberich Marty’s Note: Recently I co-authored articles on The Product Model at Spotify, and The Product Model at Amazon. In this article, we hope to do the same by describing how the product model manifests at Google. My co-author in this case is the European-based product leadership coach Elias Lieberich.... The post The Product Model at Google appeared first on Silicon Valley Product Group.

SVPG (Marty Cagan)·13 min read·Dec 19, 2025
The Best New Product Management Books of 2025: A Fresh Reading List for a New Era
Full ArticleProduct Leadership

The Best New Product Management Books of 2025: A Fresh Reading List for a New Era

Product people are usually not short on books. Many of us already have shelves full of the essentials, the ones we reach for again and again. I’ve gathered those classics The post The Best New Product Management Books of 2025: A Fresh Reading List for a New Era appeared first on ProdPad.

ProdPad·7 min read·Dec 16, 2025
Should Product Teams be Self-Managing?
Full ArticleProduct Leadership

Should Product Teams be Self-Managing?

Product teams play a key role in solving user problems and achieving product success. But who should lead the team and manage its work? The Head of Product, the product manager, or someone else? In this article, I explain why product teams should be self-managing. I describe the benefits this approach offers and what it takes to succeed at self-management.

Roman Pichler·12 min read·Dec 8, 2025
Stakeholders and the Product Model
Full ArticleProduct Leadership

Stakeholders and the Product Model

By Chris Jones and Marty Cagan Moving to the product operating model is about moving from shipping roadmaps of features (output), to solving problems for your customers and your business, as measured by achieving business results (outcomes). But the changes required to do this reach beyond the product organization (the product teams and the product... The post Stakeholders and the Product Model appeared first on Silicon Valley Product Group.

SVPG (Marty Cagan)·8 min read·Dec 1, 2025
Prototypes vs Products
Full ArticleProduct Leadership

Prototypes vs Products

Note: This is part of the product creator series of articles, based on the overview article, The Era of the Product Creator. This series is intended for anyone that wants to create a successful product, whether or not the person has had professional training or experience in product management, product design, or engineering. In a... The post Prototypes vs Products appeared first on Silicon Valley Product Group.

SVPG (Marty Cagan)·5 min read·Nov 7, 2025
How to Use AI to Create a Winning Product Strategy
Full ArticleProduct Leadership

How to Use AI to Create a Winning Product Strategy

AI has significantly impacted product management. But so far, most product teams have used it to create new features and discover and deliver products faster. While helpful, this approach overlooks the area that most determines product success: strategy. In this article, I’ll explain how to move beyond execution and use AI as a strategic partner—helping you create a product strategy that achieves lasting success.

Roman Pichler·12 min read·Nov 3, 2025
5 Tips to Succeed with Stakeholder Management
Full ArticleProduct Leadership

5 Tips to Succeed with Stakeholder Management

Stakeholder management is as important as it is challenging: Without the support of the stakeholders, it is virtually impossible to achieve product success. Aligning them, however, can be tricky. In the worst case, you experience endless meetings, conflicting opinions, and bad compromises. But it doesn’t have to be this way. This article offers five practical measures to help you succeed with stakeholder management.

Roman Pichler·10 min read·Oct 6, 2025
Forward Deployed Engineers
Full ArticleProduct Leadership

Forward Deployed Engineers

Note: This is part of the product creator series of articles, based on the overview article, The Era of the Product Creator. This series is intended for anyone that wants to create a successful product, whether or not the person has had professional training or experience in product management, product design, or engineering. In the... The post Forward Deployed Engineers appeared first on Silicon Valley Product Group.

SVPG (Marty Cagan)·6 min read·Sep 17, 2025
How to Combine Product Strategy, OKRs, and KPIs
Full ArticleProduct Leadership

How to Combine Product Strategy, OKRs, and KPIs

Product strategy, OKRs, and KPIs are popular product management frameworks. But how can they be applied successfully together? What comes first, strategy, OKRs, or KPIs? Can OKRs describe or replace strategy? And what should you do when a senior stakeholder tells you what OKRs and KPIs to use? Read on to find out my answers.

Roman Pichler·5 min read·Sep 8, 2025
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