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Product DesignUX Design

Information Architecture: The Blueprint for Effective Design

Nielsen Norman GroupNielsen Norman Group9 min readJune 1, 2019
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Summary

Explains the difference between information architecture and navigation design, and why IA must come first. Covers organizing schemes (alphabetical, chronological, topical), labeling systems, navigation structures (global, local, contextual), and search systems. Introduces card sorting and tree testing as IA research methods. Core curriculum in UX education programs.

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