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UI DesignProduct Design

Brutalist Web Design: When Raw Functionality Becomes the Aesthetic

Smashing MagazineSmashing Magazine9 min readJanuary 1, 2023
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Summary

Brutalist web design strips away decorative elements to expose the raw materials of the web: HTML structure, default typography, stark layouts, and unpolished functionality. Inspired by architectural brutalism's 'truth to materials,' this movement rejects the homogeneity of template-driven design. This article examines the principles of brutalist web design, its relationship to accessibility and performance, and its influence on contemporary design trends. It argues that brutalism is not merely an aesthetic choice but a philosophical statement about authenticity, honesty, and the nature of the web as a medium.

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